1. The call gets answered
Ali picks up in your business name, works out the job, and captures the customer's name, mobile, email and address, while you're up a ladder.
- Keep the number on your van
- Customer saved automatically, no typing
Answer · Quote · Get paid
Run your whole trade business
Run your whole trade business
from one place.
And Ali answers the phone while you work
She's one part of it. The rest is the business that runs around her.
Every other AI receptionist stops once the call ends. DeskAli keeps going: the customer lands in your CRM, you put a price on the job, and they get a quote with your logo on it and a Pay button. The money goes straight to your bank, and we take no commission on a single job you invoice.
Australian built · Keep your existing number · 0% commission on your invoices
Live call, 0412 ••• 884
00:41
AliGood morning, you've reached Unison Transfers, I'm Ali, an AI assistant, and this call's recorded. How can I help?
CallerYeah g'day, I need a car Thursday morning, airport run.
AliHappy to sort that. Whereabouts are we picking you up from?
CallerAh, Yeronga. Cnr Park Road and Villa Street.
AliGot it, Yeronga, corner of Park Road and Villa Street. That's a Y-E-R-O-N-G-A. Heading to Brisbane Domestic or International?
CallerDomestic. Flight's at 9.
Booking captured
- Pick-up
- Park Rd & Villa St, Yeronga QLD 4104 Verified
- Drop-off
- BNE Domestic (T2)
- When
- Thu 23 Jul, 06:45
- Quote
- From your rate card
Runs on a real business. Ali answers the phones for our own Brisbane chauffeur company every day.
We don't ship anything we haven't already trusted with our own bookings.
One receptionist, every trade
Whatever you do, ALI answers the phone.
Real alerts, real jobs, from Perth to Parramatta. The moment a call comes in, ALI answers it, books the job and pings your phone before your customer even thinks about ringing the next business. 👇
🔧Plumbers
A burst pipe at 6pm is your best paying job. ALI answers it, books it and texts you the address while your hands are still under the sink. Stay on the tools. Never lose the emergency.
⚡Electricians
Up a ladder, phone ringing out in your pocket. Ali answers calls that reach DeskAli, captures the job and sends you the details.
❄️Air Con & HVAC
The first hot week hits and the phone never stops. ALI answers all of it, books the installs and the services, and never puts a paying customer on hold to voicemail.
🔑Locksmiths
Locked out means they ring the first name that answers. ALI makes that you, day or night, so the callout is booked before the next locksmith even wakes up.
🚛Tow Trucks & Roadside
Broken down on the motorway, they need help right now. ALI answers instantly, takes the location and gets you rolling before a competitor ever picks up.
🌳Tree Lopping & Arborists
Chainsaw running, you cannot hear the phone. ALI can. Every quote and every storm callout captured while you keep working up the tree.
🐜Pest Control
Termites, a snake in the yard, roaches in the kitchen. ALI answers the panic call the moment it rings and books the treatment before they try anyone else.
📦Removalists
Big jobs, booked days ahead. ALI captures the move, the date and both addresses while you carry the lounge, so your calendar fills itself.
🎨Painters
Roller in hand, up the scaffold. ALI answers the quote call, takes the details and books the walkthrough. Every lead captured, not one lost to voicemail.
🚐Chauffeur & Transfers
Airport run at dawn, another booking at midnight. ALI captures every pickup while you drive, so no fare ever slips away to the next company.
💇Hair & Beauty Salons
Scissors in hand, client in the chair. ALI answers the phone so you never break focus, and every booking drops straight into your day.
🦷Dentists
An emergency toothache cannot wait for a callback. ALI answers, books the chair and takes the details while your team looks after the patient in the room.
🐾Vets
A sick pet is an urgent call. ALI answers with a calm voice, books the visit and captures the details, so no worried owner is ever left on hold.
🚗Driving Instructors
Eyes on the road, not the phone. ALI books the lesson, sells the test package and answers every enquiry while you teach.
🧱Bricklayers
Trowel in hand, mud on the board. ALI answers the quote call, takes the job and books the site visit while you keep the course going. No lead left in voicemail.
🧹Cleaners
Bond cleans, end of lease, offices after hours. ALI answers every enquiry, quotes the job and locks in the date while your team keeps the mops moving.
💸 Every missed call is a job that went to someone else. Put ALI on your phone today.
Why DeskAli is different
Everyone else answers the phone.
Everyone else answers the phone.
We help you get paid.
An AI receptionist that just takes messages leaves you exactly where you were: at the kitchen table at 9pm, writing quotes. DeskAli carries the job the whole way, from the missed call to the money in your account.
2. You put a price on it
Open the job, type what it costs, hit send. Your customer gets a proper quote carrying your logo, your ABN and your licence number, by email and text.
- Looks like your business, not ours
- Works without a call too, quote anyone, any time
3. They tap Pay. You're paid.
Card payment straight into your own bank account, deposit or full amount. You see it land the moment it happens.
- 0% commission, every cent is yours
- Set up in about five minutes
0%
commission
Send a $200 job or a $20,000 job, and DeskAli takes nothing from either. You pay your monthly plan and that's the end of it. The card fee goes to Stripe, the rest goes to you. No clip of the ticket, no per-invoice fee, no percentage. That is not how the other lot do it.
Plumber, sparky, chippy, bricklayer, concreter, cleaner, locksmith, HVAC, mobile mechanic, salon. You can run the whole thing in here. Customers, jobs, calendar, quotes, deposits, invoices and payments. Ali answering the phone is one tool in the box, not the box.
Ali
AI Receptionist · Brisbane
"I'd rather ask you twice than write it down wrong once."
Meet Ali
DeskAli is the company. Ali is who answers the phone.
She's not a person, and she'll tell your customer that in her first sentence, every call, no exceptions. What she is, is the front desk you'd hire if you could find one: calm at 2am, quick on a bad line, and completely uninterested in guessing.
Ali is a character, not a costume. She has a way of working, and you can read it off any transcript: she asks rather than assumes, reads the address back before she commits it, and reads prices off your rate card, never her own arithmetic.
- Calm. A rushed caller on a truck's hands-free doesn't rattle her.
- Quick. Answers as soon as your carrier forwards the call, then captures the job.
- Honest. "I'm not sure, let me put you through" beats a confident wrong answer.
- Yours. She learns your suburbs and your rules because you teach her.
Solutions
Three jobs. One Ali.
Not a chatbot bolted to a phone line. A front desk that understands your work, your area and your customers, and gets better every week because you're the one teaching her.
The Call Desk
Ali answers when your carrier sends the call to DeskAli, while you're under a sink, behind the wheel, or asleep.
- Keep the number you already advertise
- Urgent messages captured with callback context
- Call record and transcript in your dashboard; recording when available
Address Capture
The part everyone else fumbles. Ali knows Yeronga from Yeerongpilly, and reads it back before she commits.
- Every suburb, venue and terminal in your patch
- Read back for the caller to confirm
- Unsure? She asks. She never guesses.
Ready to Review
After the call, the transcript, recording, booking details and owner alert are together in DeskAli.
- Straight into your DeskAli dashboard
- Booking details saved while the caller is still on the line
- One-way calendar subscription for accepted bookings
Anatomy of a call
What Ali is actually doing in those forty seconds.
Not magic, and not a script tree. Five moves, in order, on every call, and you can audit each one in the transcript afterwards.
-
Greet, and come clean
Your business name, then the disclosure, she's an AI, the call's recorded. First sentence, every time, not buried at the end.
"You've reached Unison Transfers, I'm Ali, an AI assistant, and this call's recorded." -
Work out what they actually want
Callers don't speak in form fields. "Car Thursday morning, airport run" is a one-way transfer with a flight deadline, Ali resolves the job type before she starts collecting details, so she asks the right questions and not all of them.
-
Confirm the address, the bit that earns the money
She uses your loaded vocabulary, then reads the address back and spells the hard part. The caller confirms it before the booking is saved; DeskAli does not claim external address-database verification.
"Got it, Yeronga, corner of Park Road and Villa Street. That's a Y-E-R-O-N-G-A." -
Read the rate card. Don't do sums.
If the job maps to a rate you've given her, she quotes it exactly. If it doesn't, an odd run, a hard-to-price extra, she says so and offers you or a callback. She has no authority to invent a number, and that's a deliberate design decision, not a gap.
-
Book it, or hand it over warm
Straight into your DeskAli bookings and calendar. If it needs you, she transfers with the story already told, you pick up knowing the name, the suburb and the job, not "putting a call through now".
Why DeskAli
Most AI receptionists sound Australian. Ali listens like one.
Every competitor sells you an Australian voice. That's the bit the customer hears, and it's the bit that doesn't matter. What matters is whether the thing on the other end understood "Coorparoo" the first time, at speed, over a truck engine.
That's where these systems actually break. Not the conversation, the data. Speech recognition trained on Australian English still stumbles hardest on named entities: suburbs, streets, venues. And a limo booking is two Australian place names and a time. A misheard suburb isn't a glitch, it's a lost job, a wasted run, and a customer who rings someone else next time.
-
1
Your patch, loaded in
Suburbs, streets, venues, hotels, terminals and the regulars who ring you by name.
-
2
Read back before she books
Spelled out where it counts. Confirmed with the caller. Then, and only then, written down.
-
3
Honest when she's stuck
No invented addresses, no invented prices. She asks, or she puts you on.
What generic AI hears
Custom vocabulary
Yer On Ga→Yeronga QLD 4104
Cooper Roo→Coorparoo QLD 4151
Indooroo Pilly→Indooroopilly QLD 4068
Eagle Farm Road→Eagle Farm QLD 4009
The Gabber→The Gabba, Woolloongabba
Train It Yourself
Nobody knows your business well enough to set this up for you.
Everyone else "custom trains and manages it for you", which is a polite way of saying you'll wait a week for a change, and pay for the privilege. It's also why they can't scale: every customer is a support ticket. We think that's backwards. You know your rates, your suburbs, your regulars and your rules. So you teach her.
Listen to a real call in your dashboard. Hear Ali get something wrong. Click the mistake, type what she should have said. The preferred wording is loaded from the next call, together with your other saved vocabulary and corrections.
- AWhat she knows
Services, rates, vehicles, coverage, the questions you're sick of answering.
- BHow she behaves
Greeting, tone, when to transfer, what she must never say.
- CWhat she hears
Your suburbs, sites, venues and account clients. This is the one that pays for itself.
- DWhat she got wrong
Save the preferred wording as guidance for future calls.
Call review, Tue 14 Jul, 07:12
Your fix
Caller said
"Pick up from the Gabba, gate 4."
Ali heard
"the gabber, gate four"
You taught her
The Gabba = Brisbane Cricket Ground, Vulture St, Woolloongabba. Gates 1–7.
Saved as guidance · Added to your vocabulary · Loaded from the next call
How it works
Answering on Thursday. Properly good by Christmas.
No integration project. No consultant. No six-week onboarding.
Tell us about the business
Ten minutes of plain questions, what you do, where you go, what you charge, when to ring you.
Point your calls at Ali
Divert your existing number, or take a new local one. Nothing on your phone changes.
Listen in
Calls Ali handles are recorded, transcribed and summarised. Watch her work before you trust her with the busy ones.
Sharpen her
Correct what she got wrong. Every fix is permanent, and it compounds. Month three is not month one.
Honest comparison
Ali isn't the right answer for everyone.
A rigged comparison table is just a lie with borders on it. Here's where each option genuinely wins, so you can pick the one that fits.
| What matters | DeskAli (Ali) | Generic AI receptionist | Human answering service |
|---|---|---|---|
| Australian place-name handling | Suburb and venue vocabulary loaded for your patch and read back for the caller to confirm before booking. | Australian voice, generic ears. Handles common suburbs; stumbles on the awkward ones, which are the ones you drive to. | Best in class if the operator is local. A Manila or Melbourne call centre taking a Coorparoo booking has the same problem. |
| Who trains it | You do. Click the mistake in a real call, type the preferred wording, and it is loaded from the next call. | They do, on their timetable. Changes go through support and you wait. | You brief a team. It sticks as well as staff turnover allows. |
| Recording & consent | Announced in the greeting and the disclosure is stored with the call. If a caller objects, Ali ends the recorded call. | Usually configurable, rarely explained. Consent is your problem. | Generally handled, though standards vary widely between providers. |
| Transfer with context | Takes an urgent message with the name, suburb and job so your team can call back with context. | Varies. Often a cold hand-off or a message you decode later. | Good, a human can brief a human. That's the format's real strength. |
| Judgement on the weird ones | Limited, honestly. She won't invent an answer, she'll transfer or take a message. Genuinely unusual calls still want you. | Same limitation, sometimes with more confidence than it's earned. | The clear winner. A person can read a situation Ali can't. |
| Pricing transparency | A stated monthly minute allowance. No automatic overage charge; repeated excess usage requires a plan review. | Often "unlimited" with an undisclosed cap, or per-call pricing that moves. | Per-call or per-minute, and typically the most expensive per answered call. |
| Answers at 2am | Yes, same as 2pm, at the same price. | Yes. | Yes, usually at an after-hours premium. |
The guardrails
What Ali will never do.
Every one of these is a thing she's capable of and deliberately not allowed to do. The limits are the product.
Never pretend to be human
She says she's an AI in her first sentence, on every call, and there's no switch to turn it off. Pretending otherwise is misleading conduct under s18 of the Australian Consumer Law, and a real slice of callers hang up on a bot that lies about it anyway.
Never invent a quote
Prices come off the rate card you gave her, or they don't come out of her mouth. She does no arithmetic of her own. A made-up number is a dispute you'll be arguing about in a fortnight.
Never guess an address
If a suburb or street doesn't resolve cleanly, she asks again or spells it out. A confident wrong address costs you a wasted run and a customer.
Never record in silence
The recording is announced in the greeting and that disclosure is stored with the call. If a caller objects, Ali ends the recorded call.
Never promise what you can't do
Outside your coverage, your hours, or your vehicle types, she says no and offers a callback. An accepted job you can't run is worse than a lost one.
Never train on your business
Your recordings, customers and rates stay in your account. The only thing shared across DeskAli is Australian place names, how to hear a suburb, nothing else.
Industries
Built for the businesses where the phone is the shopfront.
If your customers can't buy from you online, if they have to ring, describe a job and get a price, then a missed call is a lost sale, not a lost message.
Chauffeur & LimousineTransfers, airport runs, hourly hire and corporate accounts.
Trades & ConstructionPlumbers, electricians, bricklayers, chippies, roofers.
Transport & LogisticsRemovalists, couriers, towing and freight.
Property ServicesMaintenance, inspections, cleaning and strata.
Clinics & WellnessBookings, enquiries and messages.
AutomotiveWorkshops, mobile mechanics, roadside.
Professional ServicesLegal, accounting, brokers and consultants.
Retail & HospitalityEnquiries, orders and table bookings.
Pricing
Priced in minutes, because that's what it costs.
Simple monthly plans in US dollars. You see your minutes as they're used, so you always know what next month costs.
Starter
Sole traders and owner-operators who just need the phone covered.
US$49.99/month
100 minutes included · no automatic overage charge
- 24/7 call answering
- Recordings, transcripts, summaries
- Caller-confirmed booking details
- Train-it-yourself dashboard
Core
Busy businesses with real call volume and jobs worth protecting.
US$74.99/month
300 minutes included · no automatic overage charge
- Everything in Starter
- Urgent messages with callback context
- Bookings captured in your dashboard
- Your suburb & venue vocabulary
- Calendar subscription feed
Pro
Businesses with the highest monthly call volume.
US$99.99/month
750 minutes included · no automatic overage charge
- Everything in Core
- Data export from Settings
- Custom vocabulary and corrections
- Calendar subscription feed
- Email support
Prices shown are in US dollars; applicable taxes are shown before checkout. No setup fee, no lock-in contract. A local number is included on every plan, Australian rules mean we'll ask for the account holder and service address before provisioning, then the dashboard runs a real arrival test.
Questions
The things you'd actually ask.
Is Ali a real person?
No, and she says so on every call. Ali is the name and the personality we've given the assistant, a name is easier for a caller to talk to than a product noun, and it's what your customer will hear. It is not a disguise. There is no point in the conversation where Ali claims to be human, and no setting that lets her.
Do my customers get told it's an AI?
Yes, always, in the first sentence, and we won't turn that off. Partly because pretending otherwise is misleading conduct under Australian Consumer Law, and partly because it's the right thing to do. In our experience callers don't mind a machine that's upfront and gets it right. They mind being tricked.
What happens when Ali doesn't know something?
She says so, and offers to put you on or take a message. She will never invent a price or an availability. Quoting reads from the rate card you give her, she never does the sums herself, because a made-up quote is a dispute you'll be arguing about in a fortnight.
Are calls recorded? Is that even legal?
When recording is enabled, Ali announces it in the greeting and the disclosure is stored with the call. If a caller objects, Ali ends the recorded call. Recording law varies by location and circumstance, so each business remains responsible for confirming that its use is lawful and for obtaining legal advice where needed.
Can I keep my existing number?
Yes. Most operators divert their advertised number to Ali, after hours, when engaged, or always. You can disable that diversion with your carrier's phone code. We can also give you a new local number if you'd rather keep them separate.
Why is there no "unlimited calls" plan?
Because it's not real. Every minute costs us money in telephony and compute, so anyone selling "unlimited" is either capping you quietly or losing money, and a supplier losing money on you is not a supplier you want holding your phone line. We show you the meter and price honestly above it.
How long until Ali's actually good?
She handles ordinary calls from day one. She gets genuinely sharp over the first month, as you correct her. That's not a limitation we're apologising for, it's the design. An assistant that learns your suburbs, your regulars and your rules beats one that was configured once by a stranger and never touched again.
Are you using my calls to train other people's assistants?
Your recordings, transcripts, customers and rates are yours and stay in your account. The one thing shared across DeskAli is Australian place names, if you teach Ali how to hear a suburb, every operator gets that. Nothing about your business, your customers or your pricing goes anywhere near it.
Ring Ali. Right now.
Don't take our word for it, no demo video, no sales call first. Talk to her like a customer would, throw a hard address at her, and see what she does with it.
0%
commission on
every payment
every payment
24/7
answered, including
nights and weekends
nights and weekends
∞
users on every plan,
never priced per seat
never priced per seat
$0
to leave, no contract,
no exit fee
no exit fee